Moonbeam flashing light alarm clock with non-luminous dial. The alarm buzzes if the light isn't shut off in 10 minutes. Cellulose Acetate Butyrate (plastic) case. Dial is white and beige; or gray with maroon numerals.
Document Date: ca. 1950 Document Title: Westclox Canada ca. 1950 Catalog -> 6 Photo Match: Black and White Photo Model Description: MOONBEAM ELECTRIC ALARM—60 cycle only. An entirely new kind of electric alarm. First he calls you silently with a blinking light that will neither disturb the baby not rouse the rest of the household. If you ignore the light and fail to shut it off within a few minutes, Moonbeam adds to the light a cheerful audible alarm. Gracefully designed white plastic case with a gold cushioned base. 5 1/2 inches high. Current interruption signal. A Westclox exclusive. Plain or luminous dials.
Document Date: ca. 1954 Document Title: Westclox, Canada ca. 1954 Catalog -> 3 Photo Match: Different dial color Model Description: MOONBEAM ELECTRIC ALARM—60 cycle only. A new and entirely different concept in electric alarms. Calls you silently with a blinking light. First call is a light that flashes for several minutes. If the sleeper ignores the light, an audible alarm goes into action. Ideal for the hard-of-hearing. White translucent plastic case, gold-color metal base. Cushioned base. 5" high. Plain and luminous dials.