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Royal Jewel
The Royal Jewel alarm clock is 3 3/16 inches tall and has a 2 5/16 inch dial. The case is die cast with
ivory color paint. It uses the same movement as a Baby Ben alarm clock. My example is dated 2 2 40 (February 2, 1940) on the
movement. Pat Dowd has reported an example dated 12-8-39, and Greg Adams has reported examples dated 9 30 38 and 3 3 39.
The Royal Jewel was made by Westclox for the Jewel Tea Company, Inc. of Barrington, Illinois. The 1940 “Jewel
News” offers the Royal Jewel for sale, along with many other household items.
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The dial says Royal Jewel above the six, and says Made in U.S.A. at the bottom. The case is styled
like Westclox models Country Club electric, Logan electric, and Tide keywind, but
is smaller. The case is 3 3/16 inches tall.
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The back states:
PATENTED U.S.A. 1563431 1709146 1848520 MADE IN U.S.A.
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Box for Royal Jewel alarm clock. The box states:
Royal Jewel Alarm Clock
Manufactured exclusively for Jewel Tea Co., Inc. Jewel Park, Barrington,
Ill.
Ivory Finish Item No. 853
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Above: Part of page 27 of the “Jewel News”, Vol., 18, No. 9, 1940, Copyright 1940
Jewel Tea Co., Inc. The Royal Jewel alarm clock is shown, and is described as follows: ATTRACTIVE AND ACCURATE The
Royal Jewel Alarm Clock is small . . . only three inches square. It's good looking . . . delicate ivory in color. And
it's easy to read . . . distinct black figures. Pleasant alarm; shuts off easily. Item No. 853, Alarm Clock, $3.25."
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Credits: Thanks to Lydia Heard for the photo of the box. Greg Adams researched the Royal Jewel and
found its connection with the Jewel Tea Company. Don and Nancy Wiederspan sent scans of the 1940 “Jewel News”.
Don and Nancy have a Jewel Tea web site.
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